{"id":2,"date":"2016-07-26T03:53:25","date_gmt":"2016-07-26T03:53:25","guid":{"rendered":"https:\/\/leadinjection.io\/seo-service\/?page_id=2"},"modified":"2025-11-05T20:45:40","modified_gmt":"2025-11-05T20:45:40","slug":"seo-service","status":"publish","type":"page","link":"https:\/\/immigrationraidsimpactstudy.com\/","title":{"rendered":"ORCI Study Landing Page"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row_content&#8221; css=&#8221;.vc_custom_1470941964046{background-color: #f1f0f0 !important;}&#8221;][vc_column 0=&#8221;&#8221;][rev_slider_vc alias=&#8221;seo-service-slider&#8221;][\/vc_column][\/vc_row][vc_row el_id=&#8221;services&#8221;][vc_column 0=&#8221;&#8221;]\n\n\n    <h2 id=\"heading_6a695f73bd561\" class=\"li-heading  center fw-bold\" style=\"color: #000000;\" >\n        Immigration Enforcement Is Reshaping Consumer Behavior, Public Trust, and National Sentiment        <small style=\"color: #cc9900;\" class=\"fw-normal\">Check out the opening notes of our research findings.<\/small>    <\/h2>\n\n\n\n    [\/vc_column][\/vc_row][vc_row el_id=&#8221;other-services&#8221;][vc_column width=&#8221;1\/2&#8243;]\n\n    <div id=\"image_6a695f73bd59f\" class=\"li-image  center         vc_custom_1762375538342\" >\n\n        \n            <style scoped>#image_6a695f73bd59f figure:before { background-color: rgba(204,153,0,0.21); }#image_6a695f73bd59f figcaption { background-color: rgba(204,153,0,0.21); }<\/style>\n            <figure class=\"imghvr-blur\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2402\" height=\"1352\" src=\"https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2025\/11\/segunda-seccion-imigration.png\" class=\"img-responsive\" alt=\"\" srcset=\"https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2025\/11\/segunda-seccion-imigration.png 2402w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2025\/11\/segunda-seccion-imigration-300x169.png 300w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2025\/11\/segunda-seccion-imigration-1024x576.png 1024w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2025\/11\/segunda-seccion-imigration-768x432.png 768w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2025\/11\/segunda-seccion-imigration-1536x865.png 1536w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2025\/11\/segunda-seccion-imigration-2048x1153.png 2048w\" sizes=\"auto, (max-width: 2402px) 100vw, 2402px\" \/>                <figcaption>\n                    <h2><strong><span style=\"color: #000000;\"> CLICK FOR A LARGER IMAGE<\/span><\/strong><\/h2>\n                <\/figcaption>\n                                    <a href=\"http:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2025\/11\/segunda-seccion-imigration.png\"  target=\"_blank\"><\/a>\n                            <\/figure>\n\n        \n    <\/div>\n\n     [\/vc_column][vc_column width=&#8221;1\/2&#8243; align_sm=&#8221;content-center-sm&#8221;]\n\n\n    <h3 id=\"heading_6a695f73bd83f\" class=\"li-heading  left fw-bold   content-center-sm      li-animate vc_custom_1762368124869\" style=\"color: #000000;\" data-effect=\"pulse\">\n        Hispanic buying power is outpacing U.S. market growth.            <\/h3>\n\n\n\n    \n        <div id=\"textblock_6a695f73bd85a\" class=\"li-textblock\" >\n        <ul>\n<li>Hispanic spending is bigger than India\u2019s economy and growing.<\/li>\n<li>18.8% have college degrees.<\/li>\n<li>3.8 people per household vs. 3.2 U.S. average.<\/li>\n<li>Median HH income is $62,800 which is higher than African Americans ($52,860) but lower than the national average of $74,580.<\/li>\n<li>In 2023, Hispanics added 820,000 new workers, offsetting a decline of 560,000 among non-Latinos.<\/li>\n<\/ul>\n    <\/div>\n\n\n     [\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1762353819871{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 85px !important;padding-bottom: 0px !important;background-color: #000000 !important;}&#8221;][vc_column align_sm=&#8221;content-center-sm&#8221;]\n\n\n    <h2 id=\"heading_6a695f73bd8b3\" class=\"li-heading  left fw-bold   content-center-sm      li-animate vc_custom_1762353989730\" style=\"color: #cc9900;\" data-effect=\"shake\">\n        Study Overview &amp; Methodology            <\/h2>\n\n\n\n    [\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1762353876387{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 85px !important;background-color: #000000 !important;}&#8221; el_id=&#8221;analysis&#8221;][vc_column width=&#8221;1\/2&#8243; align_sm=&#8221;content-center-sm&#8221;]\n    <style scoped>#textblock_6a695f73bd8c1, #textblock_6a695f73bd8c1 p { color: #ffffff; }<\/style>    <div id=\"textblock_6a695f73bd8c1\" class=\"li-textblock          vc_custom_1762354113039\" >\n        <p>ThinkNow conducted a quantitative study among a nationally representative sample of U.S. adults, with the objective of understanding the impact the Immigration Raids are having on U.S. consumers, particularly the 70 million Americans of Hispanic descent.<\/p>\n<p>Areas we covered include:<\/p>\n<ul>\n<li>Economic Impact &amp; Behavior<\/li>\n<li>Trust in Institutions<\/li>\n<li>Expectations of Corporate Response<\/li>\n<li>Effect on US Identity &amp; Belonging<\/li>\n<li>Political Implications<\/li>\n<\/ul>\n    <\/div>\n\n\n     <div class=\"btn-wrapper inline \"><button type=\"button\" id=\"button_6a695f73bd915\" class=\"btn  btn-lg btn-custom1 btn-square li-animate\" data-effect=\"fadeIn\" data-toggle=\"modal\" data-target=\"#liModal-42\">REQUEST THE REPORT<\/button><\/div>[\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;80px&#8221;]\n\n    <style scoped>#side_icon_text_6a695f73bd92d .li-side-icon-text-title {color: #ffffff;}<\/style>\n    <div id=\"side_icon_text_6a695f73bd92d\" class=\"li-side-icon-text  left\" >\n        <div class=\"li-side-icon-text-icon  \"><img decoding=\"async\" src=\"https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2025\/11\/united-states.png\" alt=\"\" \/><\/div>\n        <h3 class=\"li-side-icon-text-title\">TOTAL SAMPLE: N= 1,500<\/h3>\n        <div class=\"li-side-icon-text-content\"><\/div>\n    <\/div>\n\n\n\n    [vc_empty_space]\n    \n    <ul class=\"li-icon-list\" id=\"icon_list_6a695f73bdad2\" >\n        \n\n    <li class=\"list-item \" >\n        <i class=\"list-item-icon fas fa-laptop\" style=\"color: #ffffff;\"><\/i>        <span class=\"list-item-content\" style=\"color: #ffffff;\"><strong>Survey Method: <\/strong>Online Survey<\/span>\n    <\/li>\n\n\n    \n\n    <li class=\"list-item \" >\n        <i class=\"list-item-icon fas fa-search\" style=\"color: #ffffff;\"><\/i>        <span class=\"list-item-content\" style=\"color: #ffffff;\"><strong>Screening Criteria:<\/strong> 18+ years of age<\/span>\n    <\/li>\n\n\n    \n\n    <li class=\"list-item \" >\n        <i class=\"list-item-icon fas fa-map-marked-alt\" style=\"color: #ffffff;\"><\/i>        <span class=\"list-item-content\" style=\"color: #ffffff;\"><strong>Regional Coverage:<\/strong> National<\/span>\n    <\/li>\n\n\n    \n\n    <li class=\"list-item \" >\n        <i class=\"list-item-icon far fa-calendar-alt\" style=\"color: #ffffff;\"><\/i>        <span class=\"list-item-content\" style=\"color: #ffffff;\"><strong>Field Timing:<\/strong> August 6 \u2013 15, 2025<\/span>\n    <\/li>\n\n\n        <\/ul>\n\n\n    [\/vc_column][\/vc_row][vc_row][vc_column]\n    <style scoped>#liModal-42 .modal-dialog { margin-top: 3%; }#liModal-42 .modal-dialog .modal-content{ background-color: #000000 !important; overflow: auto; }#liModal-42-backdrop{ background-color: #000000; }#liModal-42 .modal-dialog .modal-content .close{ color: #CC9900; opacity:1; }#liModal-42 .modal-dialog .modal-content .close:hover{ color: #CCA87A; opacity:1; }.vc_custom_1699915445374{margin-top: 15px !important;margin-bottom: 0px !important;padding-right: 20px !important;padding-left: 20px !important;background-color: #000000 !important;}.vc_custom_1699915836446{padding-top: 25px !important;padding-right: 40px !important;padding-bottom: 40px !important;padding-left: 40px !important;background-color: #ffffff !important;}.vc_custom_1762404096747{margin-top: 25px !important;}.vc_custom_1762404077013{margin-bottom: 25px !important;}<\/style>\n    \n    <script type=\"text\/javascript\">\n        jQuery(window).load(function () {\n\n            \/\/ Show Entrance and Exit Style\n            function modalAnimationStyle(style) {\n                jQuery('#liModal-42 .modal-dialog').attr('class', 'modal-dialog  ' + style + '  animated');\n            }\n            jQuery(\"#liModal-42\").on('show.bs.modal', function (e) {\n                jQuery(\"body\").addClass('liModal-42-open');\n                modalAnimationStyle('fadeInDown');\n                \n            });\n            jQuery(\"#liModal-42\").on('hide.bs.modal', function (e) {\n                jQuery(\"body\").removeClass('liModal-42-open');\n                modalAnimationStyle('fadeOutUp');\n            });\n\n            jQuery(\"#liModal-42\").on('show.bs.modal', function (e) {\n                var that=jQuery(this);\n                var id=that.attr('id')+'-backdrop'; \/\/get the id of button which got clicked\n                setTimeout(function(){\n                    jQuery('.modal-backdrop').attr('id',id);\n                });\n            });\n\n                    });\n    <\/script>\n\n\n\n    <div class=\"modal fade li-modal \" id=\"liModal-42\"\n         tabindex=\"-1\" role=\"dialog\">\n        <div class=\"modal-dialog\" role=\"document\">\n            <div class=\"modal-content\">\n                <button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\"><span\n                        aria-hidden=\"true\">&times;<\/span><\/button>\n                <div class=\"modal-body\">\n                    [vc_row css=\".vc_custom_1699915445374{margin-top: 15px !important;margin-bottom: 0px !important;padding-right: 20px !important;padding-left: 20px !important;background-color: #000000 !important;}\"][vc_column]\n\n\n    <h2 id=\"heading_6a695f73bdb78\" class=\"li-heading t-center-sm center fw-bold         vc_custom_1762404096747\" style=\"color: #cc9900;\" >\n        Download the Immigration Report        <small style=\"color: #ffffff;\" class=\"fw-normal\">Enter your info to be emailed a download link to the report!<\/small>    <\/h2>\n\n\n\n    [\/vc_column][\/vc_row][vc_row css=\".vc_custom_1699915836446{padding-top: 25px !important;padding-right: 40px !important;padding-bottom: 40px !important;padding-left: 40px !important;background-color: #ffffff !important;}\"][vc_column]\n    <style scoped>#textblock_6a695f73bdb85, #textblock_6a695f73bdb85 p { color: #000000; }<\/style>    <div id=\"textblock_6a695f73bdb85\" class=\"li-textblock          vc_custom_1762404077013\" >\n        <p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Don\u2019t miss this opportunity<\/span><\/p>\n    <\/div>\n\n\n     \n<div class=\"wpcf7 no-js\" id=\"wpcf7-f45-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"45\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/index.php?rest_route=%2Fwp%2Fv2%2Fpages%2F2#wpcf7-f45-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"45\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f45-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"wpcf7-turnstile cf-turnstile\" data-sitekey=\"0x4AAAAAACEAfrAFycn9woHD\" data-response-field-name=\"_wpcf7_turnstile_response\"><\/div>\n\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-first-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"First Name\" value=\"\" type=\"text\" name=\"your-first-name\" \/><\/span>\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-last-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"Last Name\" value=\"\" type=\"text\" name=\"your-last-name\" \/><\/span>\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email Address\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-company\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"Company Name\" value=\"\" type=\"text\" name=\"your-company\" \/><\/span>\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner btn btn-lg btn-block btn-custom1 mb20\" type=\"submit\" value=\"SUBMIT\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n[\/vc_column][\/vc_row]                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n\n    [\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; disable_element=&#8221;yes&#8221; css=&#8221;.vc_custom_1762367580272{padding-top: 85px !important;padding-bottom: 85px !important;background-color: #d0d1d2 !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; align_sm=&#8221;content-center-sm&#8221;]\n\n\n    <h3 id=\"heading_6a695f73be23d\" class=\"li-heading  left fw-bold   content-center-sm      li-animate vc_custom_1699998421298\" style=\"color: #000000;\" data-effect=\"bounceIn\">\n        WHERE ARE THEY DISCOVERING CORRIDOS?        <small style=\"color: #716f72;\" class=\"fw-normal\">When it comes to music, how do you generally find or discover new music and artists?<\/small>    <\/h3>\n\n\n\n    \n    <style scoped>#textblock_6a695f73be250, #textblock_6a695f73be250 p { color: #4f474b; }<\/style>    <div id=\"textblock_6a695f73be250\" class=\"li-textblock\" >\n        <p><strong>Word of mouth and streaming platforms are leading the charge in new music discovery for Corridos listeners.<\/strong><\/p>\n    <\/div>\n\n\n     [\/vc_column][vc_column width=&#8221;1\/2&#8243;]\n\n    <div id=\"image_6a695f73be28a\" class=\"li-image  center\" >\n\n        \n            <style scoped>#image_6a695f73be28a figure:before { background-color: rgba(204,153,0,0.21); }#image_6a695f73be28a figcaption { background-color: rgba(204,153,0,0.21); }<\/style>\n            <figure class=\"imghvr-blur\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2584\" height=\"1232\" src=\"https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph2_4x.png\" class=\"img-responsive\" alt=\"\" srcset=\"https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph2_4x.png 2584w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph2_4x-300x143.png 300w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph2_4x-1024x488.png 1024w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph2_4x-768x366.png 768w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph2_4x-1536x732.png 1536w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph2_4x-2048x976.png 2048w\" sizes=\"auto, (max-width: 2584px) 100vw, 2584px\" \/>                <figcaption>\n                    <h2><strong><span style=\"color: #000000;\"> CLICK FOR A LARGER IMAGE<\/span><\/strong><\/h2>\n                <\/figcaption>\n                                    <a href=\"http:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph2_4x.png\"  target=\"_blank\"><\/a>\n                            <\/figure>\n\n        \n    <\/div>\n\n     [\/vc_column][\/vc_row][vc_row 0=&#8221;&#8221; disable_element=&#8221;yes&#8221;][vc_column width=&#8221;1\/2&#8243;]\n\n    <div id=\"image_6a695f73be458\" class=\"li-image  center\" >\n\n        \n            <style scoped>#image_6a695f73be458 figure:before { background-color: rgba(204,153,0,0.21); }#image_6a695f73be458 figcaption { background-color: rgba(204,153,0,0.21); }<\/style>\n            <figure class=\"imghvr-blur\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"3056\" height=\"1232\" src=\"https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph3_4x.png\" class=\"img-responsive\" alt=\"\" srcset=\"https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph3_4x.png 3056w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph3_4x-300x121.png 300w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph3_4x-1024x413.png 1024w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph3_4x-768x310.png 768w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph3_4x-1536x619.png 1536w, https:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph3_4x-2048x826.png 2048w\" sizes=\"auto, (max-width: 3056px) 100vw, 3056px\" \/>                <figcaption>\n                    <h2><strong><span style=\"color: #000000;\"> CLICK FOR A LARGER IMAGE<\/span><\/strong><\/h2>\n                <\/figcaption>\n                                    <a href=\"http:\/\/immigrationraidsimpactstudy.com\/wp-content\/uploads\/2023\/11\/Website_graph3_4x.png\"  target=\"_blank\"><\/a>\n                            <\/figure>\n\n        \n    <\/div>\n\n     [\/vc_column][vc_column width=&#8221;1\/2&#8243; align_sm=&#8221;content-center-sm&#8221;]\n\n\n    <h3 id=\"heading_6a695f73be601\" class=\"li-heading  left fw-bold   content-center-sm      li-animate vc_custom_1699998564445\" style=\"color: #000000;\" data-effect=\"bounceIn\">\n        WHAT IS THE IMPACT OF CORRIDOS ON POP CULTURE?        <small style=\"color: #cc9900;\" class=\"fw-normal\">How much do you feel that Mexican Corridos have influenced pop culture in the United States?<\/small>    <\/h3>\n\n\n\n    \n        <div id=\"textblock_6a695f73be610\" class=\"li-textblock\" >\n        <p><span style=\"font-weight: 400;\">Corridos listeners call out the huge impact that the regional genre has had and is having on US pop culture.<\/span><\/p>\n    <\/div>\n\n\n     [\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row_content&#8221; css=&#8221;.vc_custom_1470941964046{background-color: #f1f0f0 !important;}&#8221;][vc_column 0=&#8221;&#8221;][rev_slider_vc alias=&#8221;seo-service-slider&#8221;][\/vc_column][\/vc_row][vc_row el_id=&#8221;services&#8221;][vc_column 0=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row el_id=&#8221;other-services&#8221;][vc_column width=&#8221;1\/2&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243; align_sm=&#8221;content-center-sm&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1762353819871{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 85px !important;padding-bottom: 0px !important;background-color: #000000 !important;}&#8221;][vc_column align_sm=&#8221;content-center-sm&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1762353876387{margin-top: 0px !important;margin-bottom: 0px !important;border-top-width: 0px !important;border-bottom-width: 0px !important;padding-top: 0px !important;padding-bottom: 85px !important;background-color: #000000 !important;}&#8221; el_id=&#8221;analysis&#8221;][vc_column width=&#8221;1\/2&#8243; align_sm=&#8221;content-center-sm&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;80px&#8221;][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; 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